I’m thrilled to be participating in another exciting event on the national level. In August, I will be joining several talented campaign strategists at the American Association of Political Consultant’s seminar on effective texting and communications.
From AAPC’s site:
You know peer-to-peer texting is an effective way to reach your voters and constituents. In this seminar, we’ll talk about how to get the results you want. We’ll discuss creative uses of SMS and MMS, sharing links, and harnessing the power of interactive conversation to drive results. Get ready to pack a big punch in just 160 characters.
The second quarter of the year brought a return to reading fiction.
I’ve recently grown frustrated with most business books. They seem to fall into two categories:
1. They are published by business coaches trying to broaden their reach and win new clients.
2. They are university professors who know exactly what you SHOULD do, but of course they’ve never done it themselves. Both come across with the same result.
They are SO preachy … as if you would just immediately change everything to do it their way, and it would result in an unprecedented windfall of profit and employee happiness. And frankly, if you are going to be that bossy, at least you should have something useful to say. Too many times, it’s a rehash of the same old thing.
Thus, my return to fiction, and a welcome diversion from everyday challenges.
Well, I know I’ve been keeping you all waiting – it’s been a while since I’ve come at you with some book reviews. In my defense, I’ve taken on some heavy reading this year, favoring quality over quantity with just 19 books under my belt.
Summer is when authors often release their “beach reads” … otherwise known as books that don’t require much brainpower. I encourage you to take the road less traveled and read something that will make YOU better this summer.
You should really go read the full post, but to refresh your memory, Loree shared a bit about a recent call she’d had:
I spoke with a gentleman who seemed very interested in the program, but did not want to make a commitment over the phone. I’ve encountered that before, and since he was supportive of the mission, I explained more about the program and different ways he could donate. When I shared our entire message, and he still wasn’t ready to make his commitment, I thanked him and ended the call.
Several days later, I was in for a big surprise!
The person with whom I spoke is the head of a foundation! As the result of our conversation, he reached out to non-profit organization and made a sizable donation.
Here’s the follow-up story – our client sent Loree a personalized thank you for her hardwork on behalf of their tremendous cause.
Isn’t this just the best?
CampaignHQ is really lucky to have both the best employees AND the best clients.