AAPC Webinar Snapshots

I recently participated in an American Association of Political Consultants (AAPC) Webinar. I had a great time getting the chance to share my message of what it is we do every day at CampaignHQ and how to effectively make calls.

I thought I’d share a few clips from the webinar with you here:

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Sending Video

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Peer-to-Peer Messaging

 

 

Taking Texting to the Next Level

Are you texting your voters with sound and video?

If not, you are missing out on a major opportunity!

Low propensity and undecided voters are notoriously hard to reach. Your campaign budget probably includes TV, digital display, and social media ads all targeted at this group. That’s great … you should keep doing that!

But the only way to SHARE your sound and video … AND engage voters in a conversation about what they’ve seen is through peer to peer text messaging.

Here at CampaignHQ, we don’t just specialize in sending out peer to peer text messages (although I admit we’re pretty great at it!)

We specialize in having conversations that communicate your message and drive results.

We recently spoke with a Congressional candidate whose district includes six different DMA’s. In some markets, this candidate would be advertising to an audience where 80% of the viewers live outside the district.

Based on previous campaigns, we estimated that it would cost well over $1,000,000 to reach his target universe with enough frequency to register awareness.

However, we could text the people in his target universe 14 times for less than 20% of that, sharing a variety of messages including sound and video, and having an interactive conversation to find out what those voters think.

This would enable the candidate to capture information about individual voters, their candidate and issue preferences. In fact, this could even replace part of his ID and turnout budget.

Just think you’ve spent a lot of your hard won campaign cash producing GREAT video content. Don’t you want every voter to see it?

Contact us at (888) 722-4704 or marlys@chq.us to plan your winning strategy today!

Thanks,

Nicole Schlinger, President of Campaign Headquarters

Nicole Schlinger

Summer Wind Down

The end of summer is near. As county fairs start to wrap up and parents have printed the school supply list, I realized I never posted about all the fun our CHQ family had at the Brooklyn Flag Festival.

Nicole Schlinger Brooklyn republican
Photo courtesy of the Brooklyn Chamber of Commerce

Our town’s yearly celebration is a good time for us to come together and celebrate everything Brooklyn has to offer and have fun at the same time!

Nicole Schlinger Brooklyn 1
Photo courtesy of the Brooklyn Chamber of Commerce
Nicole Schlinger Brooklyn Iowa
Photo courtesy of the Brooklyn Chamber of Commerce

This year CampaignHQ was proud to sponsor the pony rides!

Nicole Schlinger Brooklyn
Photo courtesy of the Brooklyn Chamber of Commerce

Come check it out next year – the 2nd Saturday in June.

Thanks,

IMG_0134Nicole Schlinger Campaign Headquarters

Nicole

Newest Family Member

Nicole Schlinger new hire
Morgan Bonwell, our newest team member

We’re so happy to be adding to our CampaignHQ family! In July, Morgan Bonwell joined the CampaignHQ team with several years of experience as an on-the-ground campaign operative. She has previously served as a clerk in the Iowa House of Representatives, a field organizer for the Republican Party of Iowa and a Regional Field Director for the Indiana Republican Party.

We’re so pleased to add Morgan to our CampaignHQ family. The experiences she’s previously managed through her campaign work will provide a unique perspective to help overcome any challenges our may clients face.

Morgan and her husband have one newborn child.

Please join me in welcoming Morgan to our CHQ family!

Nicole Schlinger always hard at work for CHQ clients

Nicole Schlinger

Cycle of Success – Comin’ In Hot

Today, I’m continuing with our series of posts highlighting our clients as they share some of their most favorite CampaignHQ services.

Nicole Schlinger Tea Party

There’s nothing we love more than liberty and freedom, well except maybe the Tea Party Patriots.

 

Nicole Schlinger Maine

We’re always there when you need to move quickly.

 

Nicole Schlinger innovative politics

We love to partner with the best in the business.

 

Want to see what we can do for you? We’re ready to go to work.

Nicole Schlinger always hard at work for CHQ clients

Nicole

Get the Kleenex – a Touching Follow – Up

Back in May, I featured Loree’s story – Loree has been a dedicated CampaignHQ employee for a number of years. She’s a valuable caller and recently had a call that surprised even her.

You should really go read the full post, but to refresh your memory, Loree shared a bit about a recent call she’d had:

I spoke with a gentleman who seemed very interested in the program, but did not want to make a commitment over the phone. I’ve encountered that before, and since he was supportive of the mission, I explained more about the program and different ways he could donate. When I shared our entire message, and he still wasn’t ready to make his commitment, I thanked him and ended the call.

Several days later, I was in for a big surprise!

The person with whom I spoke is the head of a foundation! As the result of our conversation, he reached out to non-profit organization and made a sizable donation.

Here’s the follow-up story – our client sent Loree a personalized thank you for her hardwork on behalf of their tremendous cause.

Nicole Schlinger leprosy

Nicole Schlinger leprosy 2

Isn’t this just the best?

CampaignHQ is really lucky to have both the best employees AND the best clients.

Join us,

Nicole Schlinger, President of Campaign Headquarters

Nicole Schlinger

I’m Goin’ to the Expo

Nicole Schlinger campaign and elections

I wanted to share some exciting news with you. I’ll be hitting the road again in July to attend the Campaign Expo in Washington, D.C.

There’s already a great group of speakers signed up to lead discussions on the latest political campaign tactics, techniques and strategies.

Nicole Schlinger campaign and elections

I’ll be participating in one of the breakout sessions: Sustaining a Business in the Campaign Industry: Lessons from Firm Founders

You don’t want to miss it, so sign up today. And look me up if you’re already planning to be there https://campaignconference.com/ 

Thanks,

Nicole Schlinger, President of Campaign Headquarters

Nicole Schlinger